Empowering SkyTab’s Internationalization with Strapi and Next.js
SkyTab's expansion into the UK market required a robust and scalable solution to provide a localized experience for its users. We helped SkyTab take this giant leap and conquer the UK market with a powerful combination of Strapi and Next.js.
Strapi CMS
NextJS
SkyTab is Shift4's point-of-sale system for restaurants, bars and cafés.
The brief
SkyTab was expanding beyond the US, starting with the UK. Restaurant owners abroad needed a site that spoke to them: local pricing, local currency and the right products for their market, all without maintaining a separate website for each country.
What we did
- Set up international routing for six English-speaking locales: the US, UK, Ireland, Canada, Australia and New Zealand
- Automatic market detection, so visitors land on their local site, plus a market selector
- Localized pricing and currency in pounds, euros and dollars, with products shown only in the markets where they're sold
- Localized content managed in the CMS, with fallbacks so every market always has a complete site
The result
One codebase now serves SkyTab's customers in markets beyond the US, each with pricing and products that make sense where they are.
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