Streamlining Shift4's Operations with a Sanity Migration
Shift4's previous WordPress platform impeded content creators' ability to deliver a high-performance digital experience. By migrating to Sanity CMS, we significantly enhanced website speed, content management efficiency, and security.
Shift4 is a leader in integrated payments, powering businesses from restaurants and hotels to stadiums and online stores around the world.
The brief
shift4.com had outgrown WordPress. Marketing teams in many countries needed to launch and update pages quickly, in their own languages, without waiting on developers, on a site that stayed fast and secure.
What we did
- Designed and built a Sanity Studio from scratch, with 13 content types and a page builder of more than 60 reusable blocks
- Migrated WordPress content, redirects and integrations into Sanity
- Set up multilingual content for 32 locales across 18 languages, with AI-assisted translation and a translation review workflow
- Rebuilt the Next.js front end section by section to run on Sanity content, hosted on Vercel
The result
Shift4's marketers now build, translate and publish pages themselves, on a faster and more secure stack that scales with the business.
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